Fashion takes the riverine route in Paris.

IMAGE: Designer Olivier Rousteing’s fashion show, which launched the couture week in Paris — Balmain sur seine — was held on a boat on the Seine river. Photograph: Pierre Suu/Getty Images

IMAGE: The Balmain sur Seine show — which celebrated the 75th anniversary of the brand — began with a dance performed by male models on the deck of the boat. Photograph: Pierre Suu/Getty Images

IMAGE: A model in a purple silky lustrous dress with purple gloves.
The model on the right wears a black long large dress with white printed geometric patterns and black long satin gloves.
The models walked the ramp on the deck with ease on the swaying boat. Photograph: Pierre Suu/Getty Images

IMAGE: This model wears a dress featuring a red and blue fluffy upper body, and a black mesh under it at the waistline with embroidery, Photograph: Pierre Suu/Getty Images

IMAGE: The model sports a red yellow and blue off-shoulder dress with printed geometric patterns coupled with black long leather gloves. Photograph: Pierre Suu/Getty Images

IMAGE: Model Cindy Bruna, right, in a golden knitted dress with embroidery and geometric patterns, paired with large golden earrings.
Another model sports a green deep necked shiny and quilted/padded mirror/metallic shift dress. Photograph: Pierre Suu/Getty Images

IMAGE: Singer-songwriter Yseult, dressed in a white dress and a cape, sang as the models dazzled. Photograph: Kind courtesy Paris Videostars

IMAGE: Designer Olivier Rousteing with the models.
Here you see a shift dress with a neon pink shiny and quilted/padded mirror/metallic finish with embroidered geometric patterns on one of the models.
The model in the centre sports an attractive lace/crochet dress. Photograph: Pierre Suu/Getty Images

IMAGE: Designer Rousteing bids adieu with a Namaste after mesmerising crowds who had gathered on the banks and bridges on the Seine. Photograph: Pierre Suu/Getty Images